A Nonprofit's Comprehensive Guide to Year-End Giving

By CharityEngine
CharityEngine powers the good to be great. They allow your donors to give easily, securely, and offers best-in-class transaction rates.

Who’s ready for the holidays? Your donors are! Did you know that 30% of all annual giving occurs in December and that 10% happens on December 29, 30, and 31? That means that now, as the days get a little shorter and the temperatures just start to drop, nonprofits still have plenty of time to reach their fundraising goals. Take this time to prepare a solid fundraising strategy for nonprofits and a well-thought-out calendar that will form the foundation of a smart year-end giving campaign.

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Get A Nonprofit's Comprehensive Guide to Year-End Giving

As we head into another busy year-end, it’s worth your time to review best practices and start to think about where you want to allocate your resources.

This guide will cover:

  • Importance of Year-End Giving
  • Year-End Giving Planning Processes
  • Marketing for the Year-End Giving
  • Best Practices for End-of-Year Giving
  • What To Do After Your Year-End Giving Campaign


About CharityEngine

CharityEngine is the only native all-in-one CRM built for nonprofits. CharityEngine's complete fundraising and donor management platform allows nonprofits to centralize and leverage their data to enrich donor relationships, raise more money, and increase their impact on the world. Our solution offers forms, advocacy campaigns, text-to-give, email marketing and automation, events, e-commerce, peer-to-peer fundraising, data and workflow automation, real-time personalization, and so much more. As a PCI-certified payment processor, CharityEngine allows your donors to give easily, securely, and offers best-in-class transaction rates. CharityEngine powers the good to be great.